- Please Introduce yourself, what is your name, business name, where you are from?
I’m Karen Welden, my business is Karen Welden Coaching and I’m from Manchester in the UK.
2. What is your business about?
A marketing, mindset and NLP Life Coach, I help aspiring or established entrepreneurs and small businesses who are struggling with marketing overwhelm to get comfortable with marketing (from planning to measurement stage) and to implement a strategy that works for their particular business and delivers results.
Through specific coaching techniques, I help them to identify their goals, implement their strategy AND become more confident in their marketing capabilities and business goals.
Through NLP coaching and mindset work I help them to discover and overcome any fears, negative emotions or limiting beliefs in their subconscious mind that are holding them back from creating and growing the business (and life) of their dreams.
NLP helps with all aspects of business performance including confidence, decision-making, leadership and moving from states of procrastination to motivation. NLP is a truly transformational and life-changing experience.
3.What made you get into this line of business?
Throughout my 17 year marketing career, I worked in businesses of all sizes in a variety of industries. For many of those years I loved it but as the years rolled by I felt less and less fulfilled and started to question whether this was my true calling in life.
Whilst working long hours developing campaigns to help add more the the company’s bottom line, I no longer felt any sense of achievement and I didn’t feel valued. What I really craved was to make a difference in peoples’ lives so that I felt my time at work was rewarding.
During the latter years of my marketing career I developed a chronic mysterious health problem that left the medical profession stumped and finally resulted in me having to give up work. I searched online for ways to heal myself naturally through nutrition and lifestyle.
After much online research I found inspiration from some amazing people – one woman in particular who had cured herself from my condition through a variety of natural healing modalities and gone on to become a naturopathic doctor.
Following several consultations with her and putting into practice what I had learned online, my efforts began to pay off. It was a difficult journey. I had relapses and setbacks which at times had me wondering whether any of this was working. However, slowly but surely I improved. This changed my mindset and enabled me to think that anything is possible.
I knew then that a marketing career in the corporate world was no longer the right path for me. I still had a huge desire to make a difference in peoples’ lives but I didn’t know how.
I originally considered health coaching and attended a short taster coaching course hosted by The Coaching Academy. From that point on I was hooked! Coaching was definitely for me although I found other aspects of coaching more fascinating – in particular how we can use our own inner resources and the power of the mind to make positive changes in our lives.
So I went on to study NLP and Time Line TherapyTM and became a fully certified NLP Life Coach helping people transform their lives for the better! Originally helping individuals like myself to escape the 9-5 and create their dream business I soon found that often I was using my marketing expertise to help aspiring and new entrepreneurs with their marketing strategy and getting fabulous feedback in the process.
So I decided to shift my focus towards helping these types of clients to achieve their business goals and dreams and in turn, live the life of their dreams!
4.What makes you get up and go in the morning, do you have a morning power routine?
I love what I do which is a great motivator for my get up and go and I’m always excited to get started. Obviously I’m big into healthy eating so I have a healthy juice followed by a fruit or smoothie breakfast. I usually have my intentions set in advance, sometimes a week or sometimes the night before, depending on how busy things are. I like to work as far in advance as possible. I have a journal with my goals for each day of the week and I work from that as well as a written ‘to do’ list. I’ve recently started journal-ling and intend to start including meditation into my morning routine too.
5.What is the best advice you have ever been given?
To have the inner belief that anything is possible.
6.What is a book you would say everyone must read?
She Means Business by Carrie Green (for female entrepreneurs)
7.. What is the book you would say everyone needs to read?
I’m in the process of re-vamping my Master Your Marketing course and will be launching it soon. Suitable for all entrepreneurs and small businesses this takes them from setting marketing goals right through to measurement of their marketing activity and review. It includes goal setting, identifying, understanding and connecting with your ideal customer or client, creating your positioning statement, branding, setting a marketing budget, creating your marketing strategy, putting together a marketing activity schedule, building relationships, content creation, measurement and review PLUS bonus materials including productivity strategies.
8.What One thing do you do to change your mindset instantly?
I have an amazing little NLP technique that I learned during my training. Another technique I use is to look at a situation from a different perspective (re-framing).
9.What do you love most about helping others?
I love seeing the transformation they get as a result of working with me and helping them to achieve their goals. It’s so rewarding to know that you have helped someone else to achieve their dreams.
10.Your favourite quote?
I have so many it’s difficult to choose but I particularly like this one: The best way to predict your future is to create it – Abraham Lincoln
Thank You so much Karen for being part of this, some great information there.
Have a wonderful day.